
Catalyst Sales and Marketing
Connecting global manufacturers to the Atlantic Canadian market
Electrical manufacturers’ representatives specializing in identifying and representing the most innovative technologies in the electrical, lighting, automation, and renewables industries
“The Catalyst sales team has been a long-time supporter of Legrand products in the Atlantic region. Their innovative approach and relentless efforts to create demand and preference for Legrand products has resulted in exceptional growth year over year. They’re a driven young team that never gives up and never disappoints. I look forward to ongoing success together”.
“Eglo Canada is proud to partner with Catalyst Sales for Representation of our product line in Atlantic Canada. The Catalyst team has enhanced our corporate relationship with retail partners, specifiers, designers, architects and distributors with a truly professional approach. We look forward to many more years of profitable growth with Catalyst.”
The Catalyst Difference
Local knowledge. Strong relationships. Future-focused.
Goal Oriented
Our laser-focused outsides sales team is supported with optimized processes and innovative technologies
Product Knowledge
We pride ourselves on knowing the tried and true and what will be the ‘next big thing’
Environmentally Conscious
Deep Relationships
The Catalyst Webinar Series
Check out our webinars
All our past webinars are available on-demand. Watch this space or sign up for our newsletter to learn about upcoming webinars.
The Last Dance on Electrical Safety: A sit down with the experts
Lighting Retrofit: How to dominate the marketplace
Switch Trends: Maximize your business with residential designer switches
The Catalyst Blog
Insights and information from our experts
Explore the many ways Legrand has reinvented the light switch
When it comes to design, small details make a BIG impact, which is why we’re so in love with Legrand’s adorne® Collection of designer switches and outlets. With their fun square shape, these switches make life brighter with just a push, touch, wave, flip or tap of...
Determining the Right EV Charging Infrastructure for Your Fully Electric Fleet
With the Ford F150 Lighting quickly becoming the dominant fleet service vehicle for yards, utilities, and service vehicles across North America, we wanted to share and answer two questions we've been getting asked more and more often since we began to represent...
2023 Trending Designs in Decorative Lighting
We recently attended Lightovation at Dallas Market, which means we have a ton of stunning new decorative lighting fixtures to brighten up your showroom! Top trends for 2023 include art deco-inspired design, copper, black and brass finishes, natural materials, as well...
Get Smart With Your Holiday Shopping This Year!
Smart home technology has come a long way from just being a cool invention. Smart tech has become a necessity for many consumers, so spending money on it as a gift doesn't seem out of line. If you're looking for gifts for the all the tech fans in your life this...
4 Electrical Products You’ll Want to Install this Fall
There’s no doubt that fall is in full swing! There’s something about the shoulder seasons that gets people itching to make some home upgrades, so we wanted to share a few of our favourite products you can install this fall to keep you happy and comfortable all the way...
New Summer Styles for Your Showroom
We're fresh from Lightovation, and that means a slew of gorgeous new decorative lighting fixtures for you to spruce up your showroom for summer! Top trends we’ve been seeing for 2022 continue with smart lighting, art deco-inspired design, black and gold finishes,...

Eli Asoyuf
Principal, Business Development – NB, PE, NL

Mark MacDonald
Principal, Business Development – NS

Aaron Harvey
Business Development - NS, NL

Catherine Callaghan
Renewable Energy Specialist

Zoe Hipel

Jill Foley
Director of Marketing

Molly O'Grady
Operations